Analysis of students' feedback on the cashiering department
Abstract
The study aimed to know the insights and experiences of the students from
the Cashiering Department. Qualitative analysis was done using opinion
mining methodology through word-cloud analysis on qualitative data which
were culled-out from the lower portion of the feedback forms filled-out by the
students for the Cashiering Office for three consecutive school years (SY
2013-2014 to SY 2015-2016). Three word-clouds were generated to reflect
the positive and negative experiences as well as recommendations for
improvement of the Cashiering Department of the University of Mindanao.
Dominant words in each of the word-clouds were used in the identification of
the sentiments of the students and open the opportunities for improvement of
the office. With the gleaned results, the implication of customer satisfaction
through quality service was for the Department to consider of seeking ideals
from the students would be very much of help to deliver excellent service and
continuous improvement.
Keywords: customer satisfaction, students’ feedback, cashiering
department, word cloud